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Smart Strategies and Development (SSD)

Smart hotel management for maximum profitability

Smart Strategies and Development (SSD) is the authorized partner of Wyndham Hotels & Resorts in Kazakhstan and Central Asia. We are focused on expanding and strengthening the presence of the Wyndham brand across the Central Asian market.

About Smart Strategies and Development (SSD)

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In 2025, SSD strengthened its presence across the markets of the UAE, Turkey, Azerbaijan, Kazakhstan, Kyrgyzstan, Uzbekistan, and Tajikistan. We provide end-to-end project support, from site analysis and investment attraction to full operational management.

Professionals

50+

Countries of Presence

8

A Unified Center of Expertise for Hotels

Our Team

Арслан Бисембаев

CEO, Стратегическое управление

опыт 15 лет

Aizhan Borambayeva

Finance Department

25 years of experience

Zhanar Eseneyeva

Chief Executive Officer

25 years of experience

Azatbek Usvaliyev

Development Department

23 years of experience

Zhanna An

Sales Department

14 years of experience

Laura Salykeyeva

Legal Department

25 years of experience

Nurbanu Zholzhanova

Commercial Department

8 years of experience

Nurgul Esmagul

Accounting Department

25 years of experience

Асель Мухаметжанова

Управление закупками (HoReCa)

опыт 20 лет

Alikhan Kuzbagarov

IT Operations Department

15 years of experience

Anna Chernenko

HR Department

17 years of experience

Hotels Managed by SSD

183 rooms

A MICE hotel and the first Wyndham Garden property in the region.

Wyndham Garden Astana

100 rooms

A four-star resort hotel located in the scenic Shchuchinsk-Borovoe resort area.

Wyndham Garden Burabay

82 rooms

A four-star city hotel located in the historic part of Astana, directly opposite the Akimat.

Ramada by Wyndham Astana

120 rooms

A new business hotel — a new landmark destination in one of Uzbekistan’s fastest-growing regions.

Ramada by Wyndham Nukus

Projects Under Development

Ramada Encore by Wyndham Astana

Opening in 2026–2027

A modern three-star hotel located near Astana International Airport.

Opening in 2026

A four-star resort hotel in the scenic natural area of Burabay, offering international standards of service.

Dolce by Wyndham Burabay

Smart Strategies and Development (SSD), a partner of Wyndham Hotels & Resorts in the CIS, is ready to support you in launching a branded hotel. We can help you open a branded property tailored to your goals and requirements.

Learn more about the benefits of partnering with Wyndham Hotels & Resorts during an online presentation. We also provide guidance on your project’s expected payback period.

Opening Branded Hotels

Contact a Manager

Answer a few questions to receive a preliminary estimate of your hotel project costs and personalized recommendations on the most suitable Wyndham Hotels & Resorts brands for your property.

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